Business Customer Service Tips

• Appearance Matters – Contrary to what your mother told you when you five years old about how “It’s what’s on the inside that counts,” appearances do matter in business. Make sure all of your customer-facing employees dress for success. Also, keep the office clean and orderly, and make sure the building’s exterior portrays a warm and inviting atmosphere that your customers want to actually step into. This is especially important for retail.
• Usability – Ensure that all of your interactions involving your online presence are user-friendly. Don’t make your customer fish around for vital information and answers to common problems. If e-commerce is part of your game, make sure  you provide them with simple, easy online transactions.
• Punctuality – So many people in business take this one for granted and it is a huge NO-NO! By not showing up for a client meeting or appointment on time, you are telling that person that you simply don’t respect their time. You are saying that they are not that important to you, and that is just the worst customer service you can offer. Show up on time and ready for anything and everything!
• Feed off of Feedback – Your customer is basically handing you free customer service tips when you listen to their feedback. Don’t take it as an affront. Instead, use it as a weapon to beat out the competition with an ongoing improved customer experience.
• Benchmarking Bonanza – Measuring yourself against your competition is great, but don’t limit yourself to your own industry. Benchmark against customer service trend setters like Apple and Amazon, and other superstars of service. By adopting their proven methods, you can become the customer service leader within your own industry. Remember, there is no patent on great service, so adopt away!
• Recognition – The best way to ensure your staff doesn’t lose its way in providing consistently great service is to recognise it when it happens. If workers apply your service model and aren’t recognised for it, the chances of them repeating that productive behaviour become increasingly smaller as time wears on. Monetary rewards are nice, but so are less expensive perks like time off and better parking spaces. Sometimes, a proper shout-out at an all-hands meeting will even suffice.
• Commitment – Great customer service needs to be an organization-wide commitment. Merely paying lip service to the ideals won’t make a difference. You need buy-ins from leadership and good communication to subordinates that the company is committed to great service. Post it on bulletin boards, preach it in meetings, and email it to everyone. However you have to do it, spread the word that your company is all about customer service.

Business Customer Service: Wow Your Customers & Leave a Lasting Impression