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Understanding The Psychology Behind Video’s Effectiveness

Understanding The Psychology Behind Video’s Effectiveness

    Viral videos have become an everyday sensation. It’s nearly impossible to go through your day without seeing a new adorable cat video on Facebook, or encountering the latest, hilarious commercial sent straight to your inbox by a friend. These videos have been seen millions of times, and if you bring them up in… Continue Reading

How is SSL Website Certification Useful to your Business?

How is SSL Website Certification Useful to your Business?

  Having your website recognised as a genuine, secure web entity gives you level of authority and legitimacy. To create a website that is trusted and secure you can add an SSL certificate to your company web identity. With the recent changes in Google’s Security, this has now become a vital element in ensuring your… Continue Reading

6 Practical Ways to Promote Your Content

6 Practical Ways to Promote Your Content

                    Content marketing consists of two elements: creating content and marketing that content. Businesses often miss the marketing piece. Yet, content promotion is a big component to a successful digital marketing strategy. Investing the time to promote your content will yield amazing returns such as better… Continue Reading

How to Redesign Your Site Without Killing Your SEO

How to Redesign Your Site Without Killing Your SEO

    There are plenty of reasons to redesign your site if its performance is sub-par. Making it mobile-friendly, restructuring your site navigation, and switching to a different content management system can all vastly improve your site’s user experience. There is, however, one major reason not to redesign your site: it could kill your SEO… Continue Reading

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